Posted by Doogma Team on 8th Nov 2022
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From China to North America- the world is hyped about Mobile shoppingSo online shopping is huge, we all know that much- in fact, projections suggest a growth of up to 1.5 trillion U.S. dollars in global e-retail sales just by 2018![1]But recent
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Posted by Dan Ostroff on 7th Aug 2020
Healthy Customization with BuyJumpRopes.net
Jordan Lindstrom, CEO of BuyJumpRopes: “We had this amazing capacity to sell all kinds of ropes but we had no web solution that could visually represent all those options.”“We saw an increase of 50% on our sales for customized jump ropes.
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Posted by Ann on 17th Mar 2020
Customer Spotlight: Clergy worldwide are using a modern solution to design their own custom garments on Gaspard.com
Customer Spotlight: Clergy worldwide are using a modern solution to design their own custom garments on Gaspard.comThere are tens of thousands of churches spread across the US, each with needs as unique as its own congregation. Where can th
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Posted by Dan Ostroff on 12th Mar 2020
Travel Restrictions? – Now is the Time For B2B Customization
The classic model for Business To Business (B2B) Sales often involves a knowledgeable salesperson or rep visiting clients, understanding their needs, and putting together a proposal based on clients’ requirements, what the manufacturer can create
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Posted by Allen Michael on 31st Oct 2019
Doogma Client Spotlight: Imperial Point Slam Dunks High Performance Custom Uniforms for High Performance Teams
“We’ve been using Doogma’s Custom Uniform Builder for two years and the teams love it, especially the coaches. It makes the uniform design process easy and fun for them.” Robert Fazioli, Imperial Point.If you’ve been in the stands at any sp
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Posted by Jonathan Ernst on 19th Oct 2019
Doogma Client Spotlight: Boy Scouts of America Leads the Pack with Product Bundling
The Company: Scout’s HonorAn American icon for over a century, the Boy Scouts of America (BSA) provides leadership training for more than two million children and another one million adult volunteers. From the youngest Tiger Cubs to to
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Posted by Doogma Team on 22nd Jul 2019
Doogma Client Spotlight: Sweetums Signatures – The Writing Is On The Wall
The future is personal. People want their homes, their clothes, and their work environments to reflect who they are at a deeply personal level. That means that the era of mass production now has to step aside for the arrival of mass pe
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Posted by Jonathan Ernst on 4th Jun 2019
Doogma Client Spotlight: Northland Frames and Gifts Wins in the Photo Finish
The way you frame a picture changes everything about how you think about it.What do all pictures everywhere have in common? Every photo from the first daguerreotype almost 200 years ago to the latest group selfie somebody posted on Instagram 30
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Posted by Jonathan Ernst on 20th May 2019
Doogma Client Spotlight: Busy Beaver Button Company Because it is About the Customer Experience
Everywhere you go, you can still hear people say, “Oh, that’s cute as a button!” but what does that really mean? The Busy Beaver Button Company is on a mission to corner the market on button cuteness.Tucked in amid the wide boulevards, histo
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21st Sep 2017
Advanced Strategies: How to Help Shoppers Overcome Choice Challenges
The combination of today’s choices that online shoppers can have is staggering. From clothing to video games, pet supplies and even food items, customers can personalize their items in virtually hundreds of different combinations. But
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Posted by Dan Ostroff on 7th Feb 2017
Why Do Customers Love Things They Design Themselves?
Key Takeaways From This Article:
Site visitors are more likely to buy if they start designing or customizing the product themselvesCustomers may pay more for customized and personalized itemsToo many customization options can in
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Posted by Dan Ostroff on 23rd Nov 2016
The Golden Rule of Online Product Customizers
People are deeply connected to what they create themselves. They see extra value in what they’ve done, they are invested in it emotionally, and they want to share what they’ve done with their friends. All of this makes sense, but it has also be
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Posted by Doogma Team on 1st Mar 2016
A guide for choosing the best e-commerce platform
What separates a merely functioning online store from a successful one?Like in many other fields, the answer to that question is complex, and is dependent on so many factors such as timing, the quality of the products, the marketing strategy an
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Posted by Doogma Team on 17th Feb 2016
Let SaaS take care of technology- So you can focus on selling
When you want something done properly, better do it yourself right? Well…Might be true in most cases, but not with technology-Marshall McLuhan, a philosopher of communication theory, once said “All technology is communication, an extension of ou
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Posted by Doogma Team on 3rd Feb 2016
On Premise or On the Cloud? 3 Game Changers in Choosing the Right Software For You
Deciding on the right software for you is like choosing your spouse. And though maybe a little bit on the romantic side, this comparison truly is helpful in deciding on the right software companion for you-In choosing “the one” you don’t usuall
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Posted by Doogma Team on 7th Jan 2016
Temptation vs. Realization Why Resist the Urge to “Own”
Our urge to own things is embedded deep into our culture of consumerism. In fact, the buying experience itself has been described as a ritual assurance of love and self-worth, offering an escape from daily life.[1]That may be so.But today’s sh
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Posted by Doogma Team on 17th Dec 2015
Engage Your Busy Visitors with Responsive Customization
“How quickly the world owes us something we knew existed only 10 seconds ago.”That’s how Louis CK describes our generation’s attitude towards technology. A few neurotic seconds and we’re off looking for another website to answer our question, or
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Posted by Doogma Team on 12th Oct 2015
Is Your Brand A Good Candidate for Online Customization? 4 “Must Haves” for A Successful Integration
Is Your Brand A Good Candidate for Online Customization?
4 “Must Haves” for A Successful Integration
Concerned your target audience may not be interested in customized products?
Afraid to invest in something you don’t know will suit you
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Posted by Doogma Team on 19th Aug 2015
Uniform Builders: The Next Generation
According to the North American Association of Uniform Manufacturers and Distributions (NAUMD), which serves over 500 manufacturers and distributors in the business of image apparel and uniforms, a huge opportunity awaits those who are able t
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Posted by Dan Ostroff on 18th Jun 2015
The Future of eCommerce is Interactive
As early as the 1970’s many declared mass customization would change the face of the US economy. This is evident from the futurist Alvin Toffler’s early prediction
1 of mass customization up through Joseph Pine’s book Markets of O
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